Why use tools to measure the speed of a site? Quite simply because it is a key point for the comfort of Internet users. As proof, 8 out of 10 Internet users say they no longer want to visit an e-commerce site with unsatisfactory performance. So you have to speed up the page loading speed to offer a truly optimized Design. And so, get your way. Optimizing the user experience is an important criterion in SEO. If the user has to wait too long for the pages to load, the risks of leaving the site are great.
The best tools for measuring site speed:
Web Page Test
Google Page Speed Insights
Google Mobile Website Speed Test
Web Page test:
Web Page Test is an efficient and intuitive tool that performs a free speed test of your website. It works with browsers such as Chrome, IE, etc.
Google Page Speed Insights:
A test tool offered by Google, Google Page Speed Insights allows you to measure the performance of a page for desktop devices and mobile devices.
Considered as the market leader, Pingdom is free and filters your pages by time and order of loading, but also by file size. Easy to use, it lists the page size, loading time and total number of requests.
Google Mobile Website Speed:
Dedicated to mobile websites, the Google Mobile Website Speed Test presents easy-to-understand optimization reports thanks to Google Page Speed Insights and is suitable for agencies and marketers.
A fairly effective tool for beginners and other neophytes wishing to make their first steps on this type of analysis, the GTmetrix is a popular speed analysis tool.
Last potentially interesting tool, Dare boost is used to analyze the website, its performance and its loading speed.
Our advice to improve the loading speed of your site:
As a natural referencing agency, improving the user experience is one of the issues on which we regularly support our partners. So, to precisely reduce the loading time of the pages of a site, we advise you to:
Reduce the lines of code on your pages: the less you have, the more your site will be optimized,
Favor a simple interface, low resolution images and low quantity animations,
reduce the weight and standardize the images on your site, you should know that the images represent more than 60% of the weight of a page, use the cache to temporarily save the data in the server RAM, Remove unnecessary plug ins and update your important plug ins to speed up page load times and avoid bugs.