Seeing how new digital marketing trends emerge daily, marketers need to be abreast of the latest developments. Some factors give you an edge over your competition, ranging from trying something new to trying tried and true SEO methods. No matter how novel or modern these developments may be, they all play a vital part in […]
Any search engine optimization (SEO) campaign that focuses on attracting clients from a specific geographic area must include strategies to optimize for local search. Optimizing your website according to google’s local algorithm so that it appears higher in local search results, such as Google’s Map Pack/Local Pack, is what local SEO entails. Organic search engine […]
Since Google made its first search engine, it has been striving to give users the best possible results. Over time, this has led to the development of local SEO, a type of SEO that focuses on improving your visibility in specific regions of the world. Local SEO is all the rage these days. But is […]